Web Survey Bibliography
This presentation will summarize and integrate findings from a sequence of three experiments aimed at the development of effective internet data collection procedures for the general public.
The first experiment (Smyth, Dillman, Christian and O’Neill, Forthcoming), which was conducted on a regional sample of households, showed that it was possible to obtain a response rate of 55% from a sample of household addresses (The U.S. Postal Service Delivery Sequence File). It also showed that three-fourths of those responses came via the Internet with the remainder by mail.
The second experiment, conducted on a statewide (Washington) sample of households resulted in a response rate of 47% with two-thirds of the responses coming via the Internet (Messer, 2009; Messer and Dillman, 2009). Results of this experiment also indicate that the individuals responding to the Internet are quite different, demographically, than those who respond by mail. When the Internet and mail responses are combined together, the results are closer to representing the survey population than are either the mail or Internet proportion of the combined returns.
These experiments also provide insight into the effectiveness of token financial incentives and other data collection procedures. In addition the first experiment showed that giving people a “choice” of response mode tended to lower response rates compared to offering only a mail response option.
The third experiment (Millar and Dillman, 2009), follows-up on the issue of choice by examining the specific effect of offering people a choice of mail or web as a means of response. This experiment, conducted on a population known to have email access, provides new evidence on the effects of choice vs. the sequential offering of survey modes. It also provides insight into how mail and email contacts can be used in a supportive way to improve survey response.
Taken together these results have significant implications on alternative ways of improving the response and representativeness of survey data obtained over the Internet. Needed future research will also be discussed.
Web survey bibliography (281)
- Overview: Online Surveys; 2017; Vehovar, V.; Lozar Manfreda, K.
- Standard Definitions Final Dispositions of Case Codes and Outcome Rates for Surveys; 2016
- Retrospective Measurement of Students’ Extracurricular Activities with a Self-administered Calendar...; 2016; Furthmueller, P.
- Pitfalls, Potentials, and Ethics of Online Survey Research: LGBTQ and Other Marginalized and Hard-to...; 2016; McInroy, L. B.
- Computer-assisted and online data collection in general population surveys; 2016; Skarupova, K.
- A Statistical Approach to Provide Individualized Privacy for Surveys; 2016; Esponda, F.; Huerta, K.; Guerrero, V. M.
- Social Media Analyses for Social Measurement; 2016; Schober, M. F.; Pasek, J.; Guggenheim, L.; Lampe, C.; Conrad, F. G.
- Doing Surveys Online ; 2016; Toepoel, V.
- An Overview of Mobile CATI Issues in Europe; 2015; Slavec, A.; Toninelli, D.
- Utilizing iPads in the Field; 2015; Kiser, P.
- Standard Definitions: Final Dispositions of Case Codes and Outcome Rates for Surveys 2015; 2015
- The Web Survey Revolution ; 2015; Murray, D.
- Methodology of the RAND Mid-Term 2014 Election Panel; 2015; Carman, K. G; Pollack, S.
- 28 Questions to Help Buyers of Online Samples; 2015; Cape, P. J.; Phillips, A.; Baker, R.; Cooke, M.; Ribeiro, E.; Terhanian, G.
- Ethical decision-making and Internet research 2.0: Recommendations from the AoIR ethics working committee...; 2015; Markham, A.; Buchanan, E. A.
- Doing online research involving university students with disabilities: Methodological issues; 2015; De Cesarei, A.; Baldaro, B.
- Exploring ethical issues associated with using online surveys in educational research; 2015; Roberts, L. D.; Allen, P. J.
- An Introduction to Survey Research; 2015; Cowles, E. L.; Nelson, E.
- Ethical issues in online research; 2015; James, N.; Busher, H.
- Leading Edge Insights: Foundations of Quality 2.0; 2014; Fuguitt, G.
- Methods and systems for managing an online opinion survey service; 2014; Mcloughlin, M. H., Seton, N., Blesy, K.
- Recent Books and Journals in Public Opinion, Survey Methods, and Survey Statistics; 2014; Callegaro, M.
- Undisclosed Privacy: The Effect of Privacy Rights Design on Response Rates; 2014; Haer, R., Meidert, N.
- Tailoring mode of data collection in longitudinal studies; 2013; Kaminska, O., Lynn, P.
- How do we Know Cognitive Interviewing is Any Good?; 2013; Willis, G. B.
- Quality of Web surveys; 2013; Revilla, M.
- Experiments in Obtaining Data Linkage Consent in Web Surveys ; 2013; Sakshaug, J. W., Kreuter, F.
- Response Burden in Official Business Surveys: Measurement and Reduction Practices of National Statistical...; 2013; Giesen, D., Bavdaz, M., Loefgren, T., Raymond-Blaess, V.
- Internet as a new source of information for the production of official statistics. Experiences of Statistics...; 2013; Heerschap, N.
- A standard with quality indicators for web panel surveys: a Swedish example; 2013; Nyfjaell, M.
- How Mobile Stacks Up to Traditional Online: A Comparison of Studies; 2013; Knowles, R.
- How to make your questionnaire mobile-ready; 2013; Cape, P. J.
- Phish Rising: How Internet Criminals are Undermining the Viability of Online Survey Research…and...; 2013; Kunovic, K.
- Self-Reported Participation in Research Practices Among Survey Methodology Researchers; 2013; Perez-Vergara, K., Smith, C., Lowenstein, C., Ozonoff, A., Martins, Y.
- Ethics, privacy and data security in web-based course evaluation; 2013; Salaschek, M., Meese, C., Thielsch, M.
- Beyond methodology - some ethical implications of "doing research online"; 2013; Heise, N.
- Code Comparison; 2012
- Evaluation procedures for Survey questions; 2012; Saris, W. E.
- Transparency, Access and the Credibility of Survey Research; 2012; Lupia, A.
- Anonymity and Confidentiality; 2012; Tourangeau, R.
- Cognitive Evaluation of Survey Instruments: State of the Science (Art?) and Future Directions; 2012; Willis, G. B.
- How to provide high data quality in online-questionnaires: Setting guidelines in design; 2012; Tries, S., Nebel, S., Blanke, K.
- Comparability of Survey Measurements; 2012; Oberski, D.
- Classification of Surveys; 2012; Stoop, I., Harrison, E.
- Enhancing Web Surveys With New HTML5 Input Types; 2012; Funke, F.
- Why one should incorporate the design weights when adjusting for unit nonresponse using response homogeneity...; 2012; Kott, P. S.
- Assessing the Quality of Survey Data ; 2012; Blasius, J.
- Designing and Doing Survey Research; 2012; Andres, L.
- Using break-offs in web interviews for predicting web response in mixed mode surveys; 2011; Beukenhorst, D.
- Standard Definitions: Final Dispositions of Case Codes and Outcome Rates for Surveys 2011; 2011